Brand Strategy & Positioning
Your healthtech company is competing in a crowded market. We help you carve out a defensible position through competitive analysis, audience research, and strategic messaging that differentiates you from the noise.
Strategic brand identity and design for digital health companies competing for market share, investor attention, and patient trust.
I help healthtech companies create identities
that look as credible as their product is effective
whether you’re launching, scaling
or repositioning for growth.From logo to color palette to brand guidelines. We build cohesive visual systems that scale with your company from $1M to $50M without requiring constant rebrands.
Your website is often the first impression investors, customers, and partners have of your company. We design high-converting sites that position you correctly and drive action.
Investor decks, pitch presentations, and sales materials that close deals. We design slide decks that position your company as credible, fundable, and worth paying attention to.
I design brands for healthtech and wellness companies at different stages:
✓ Early-stage startups launching their first product
✓ Funded companies positioning for Series A/B
✓ Established businesses expanding into new markets
Whether you’re pre-launch or scaling to 7-8 figures, I create brand identities that grow with you.
Brand identity projects follow a tested and trusted design system. Initially, multiple design directions are explored, but the final delivery includes one strong, strategically refined concept with logo variations. This ensures consistency, clarity, and a brand identity built for success.
Projects are scheduled based on availability. To secure a spot, early booking is recommended. If a tight deadline applies, rush options may be available at an additional cost.
A full brand identity takes approximately 3-6 weeks, depending on the project scope and revision rounds. Timelines for additional services like packaging or social media branding will be discussed during onboarding.
The design process is collaborative, with strategy-led decisions at every step. Two revision rounds are included to fine-tune the final result. Additional revisions are available at an extra fee.
Naming is not included in standard branding packages but can be provided as an add-on service.
No, trademark registration is not included. However, guidance on ensuring a distinct, ownable brand identity is part of the process.
For urgent projects, expedited timelines may be available at an additional cost. Budget-conscious solutions can be discussed to align with business goals without compromising quality.
Brand with Hauwa is built on strategy, storytelling, and bold design. Every project is approached with innovation, ensuring that brands don’t just look good, they leave a lasting impression.
All projects require a 50% upfront deposit, with the remaining 50% due upon completion. Payment plans may be available for larger projects.
Absolutely. Whether it’s a full rebrand or a brand refresh, the process is tailored to evolve the business while maintaining its essence.
Simply fill out the inquiry form or send a message detailing the project scope. A custom proposal will be provided based on business needs.
I specialize in healthtech and wellness, but I also work with service-based businesses (coaches, consultants) that need premium branding.
Projects start at $5,000 for brand identity design and go up to $15,000+ for full brand strategy and system development. I’ll send a custom proposal after we discuss your specific needs.