Nomu
Designing for Nomu, a non-dairy milk brand specializing in almond milk, was all about balancing playfulness with a clean, modern aesthetic. I wanted the visual identity to feel fresh, inviting, and slightly unconventional reflecting the innovative nature of the product itself.
The Process
I chose fun colors like purple and pink, moving away from the traditional greens and browns often associated with plant-based products. The packaging design incorporates various shades of purple, with a dynamic splash-like pattern that mimics the motion of milk being poured. This not only reinforces the product’s essence but also adds an energetic, fluid feel to the overall look.
Beyond the packaging, I developed a full brand identity, including mockups and social media templates, ensuring that Nomu’s branding remains cohesive across different touchpoints. The result is a bold, vibrant, and memorable design that stands out on the shelves while maintaining a sense of approachability and fun.
“Hauwa brought Nomu to life with vibrant, playful branding that stands out. The packaging is fun yet modern, and every detail feels intentional. Absolutely love the creative approach!”
Jennifer HNomu Founder
