Urban Nexus
Urban Nexus is an architectural company that needed a sleek, professional, and modern brand identity to reflect its expertise in urban design. The design process focused on creating a strong yet minimalistic aesthetic that aligns with the industry’s sophistication.
The Process
I crafted a geometric logo that conveys structure and connectivity, using clean lines and balanced typography to emphasize professionalism. The color palette of deep brown and beige evokes stability, reliability, and elegance, key attributes for an architectural firm.
Beyond the logo, I developed a custom pattern to add depth and cohesion to the branding. This pattern subtly reinforces the company’s commitment to design and innovation. The business card design integrates these elements seamlessly, maintaining a refined, high-end feel that leaves a lasting impression.
This project was an exercise in precision and intentionality, ensuring that every design choice supports the brand’s identity and mission.
“Hauwa perfectly captured the essence of our brand with a sleek and professional design. The logo, color palette, and business card all reflect the sophistication we wanted. She was detail oriented, creative, and easy to work with. Highly recommended!”
Mr Ola JideManager Urban Nexus